Building Efficiency with Marshall Cox: A Mission-Driven Approach
I had the pleasure of sitting down with Marshall Cox, Founder and CEO of Kelvin.
We dove into how Marshall turned a personal frustration with inefficient heating in his NYC apartment into a groundbreaking energy efficiency company.
We also talked about his journey from tinkering with electronics as a kid to founding Kelvin, the future of energy-efficient heating for buildings, and the hiring strategies that have shaped his team.
Big Impact, Different Game
In this clip, we dove into the key differences between thriving at a large company versus excelling at a small one. We talked about how crucial it is to assess whether someone is comfortable stepping into an environment where processes might not be fully established—because that’s often the reality in smaller organizations. It’s not just about skills; it’s about mindset. Are they looking for structure, or are they ready to create it?
We also touched on the importance of hiring people who are mission-driven, especially in fields like energy efficiency. Here, it’s not just about the paycheck—it’s about making an impact. We highlighted how employees who transition into this space, often taking a pay cut, tend to be incredible assets because they’re genuinely passionate about the work and feel connected to the mission. So, when hiring, it’s not just about what someone has done—it’s about why they want to do it.
